Repurposing Old Content To Encourage User-Generated Content

This afternoon I stumbled across this brilliant marketing campaign from Sony-BMG promoting Bob Dylan’s “ultimate” collection which was released a few years back. Upon visiting DylanMessaging.com, fans are able to insert their own messages into the “Subterranean Homesick Blues” video and send it to friends. There is also a coordinating Facebook application that replicates the [...]

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Announcement: New Full-Time Position At THINK Interactive As Senior Strategist, Social Media

Today I have an exciting announcement — I have accepted a full-time position with the Atlanta-based “interactive idea agency” THINK Interactive as Senior Strategist, Social Media. I have been working in-house at the agency over the past month to see whether this would be a good fit for both myself and THINK and am very [...]

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Big Brands Discuss Social Media Initiatives

Tonight is the September meeting of the Atlanta Interactive Marketing Association (AIMA). I have been invited to attend and live-tweet the event, “Big Brands Discuss Social Media Initiatives,” being held at Georgia Tech’s Global Learning Center. The event is presented by AiMA and sponsored by BLiNQ Media and Google. DESCRIPTION: Social media has gone beyond [...]

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Noteworthy Social Media Reads

Stumbled across this interesting blog post: The Hierarchy Of Tweets – Analyzing The Psychology Of Twitter Alex Bogusky, Chairman of advertising powerhouse CP+B (Crispin Porter + Bogusky), has officially entered the world of blogging. His first blog post is being hosted on a popular new blogging platform, Posterous, similar to competitor Tumblr. And while Crispin [...]

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Social Media Club Atlanta August Tweetup

I’m back in Atlanta after three weeks in New York for some conferencing and work! I may have mentioned before that I co-founded Social Media Club Atlanta? Well tonight, in partnership with PR Camp Atlanta, Social Media Club Atlanta is hosting a tweetup at the new WaterHaven in Midtown’s Technology Square. Complimentary appetizers and cash [...]

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Why You Shouldn’t Rely On Tech Bloggers

Don’t always trust tech bloggers, even on reputable sites, because some of them just don’t know what they’re talking about. This morning I found this article on Silicon Alley Insider via Atlanta startup chick, Jen Bonnett on Twitter arguing that URL shortening services are unreliable and should be avoided, in response to the URL shortener [...]

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Upcoming Atlanta Geekish Events

There are so many great tech events coming up in Atlanta over the next month. Below are the highlights! I will be attending most of these. Startup Chicks July Networking Event Wednesday, July 15 6:30-9PM WaterHaven in Tech Square SMC ATL July – The Case For Investment Thursday, July 16 7-9PM Manuel’s Tavern Atlanta Chicks [...]

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Palm Wanted To Know If I “Got Opinions?”

Earlier today, Palm asked on their blog and Twitter profile, “Got opinions?” They are calling out for a few “Real Reviewers” to try out a Palm for six-months and regularly blog, tweet, and share online what they think of the product. (Which is exactly what I am doing right now for Nintendo’s DS Lite.) I [...]

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