Future Hipsters

Tweet Social Media Week is coming up next week. I am not speaking this year but planning to attend a handful of sessions and events. This morning I stumbled across this pretty funny video produced by Social Media Week, “Future Hipsters,” which I had to share.

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Your Dream Might Be Outside This Zone

Tweet While traveling over the past two months, I have had a lot of time to think about “work.” Does a job have to be work? Should it be? I’ve lived my life up until this point under the idea that you should love what you spend your time and energy doing. There must be [...]

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Speaking On Women 2.0 Panel At Internet Week

Tweet Hello New York! I’m very excited to be back in town, this time to speak on an Internet Week panel with a set of very sharp women. Hope to see you tomorrow! The panel discussion entitled, “Women Leading 2.0: Business Insights into the Social Media Revolution,” is being hosted by Shearman & Sterling on [...]

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My Best Fit: Leaving Engauge And Adventures Ahead

Tweet Wednesday, March 23 was my last day as an employee of Engauge. It was a friendly parting. In short, it wasn’t the best fit for either one of us. Nothing but happy thoughts. What have I been doing since this separation? Relaxing. Refocusing. It’s been lovely. “Always do what you are afraid to do.” [...]

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SXSW 101 – A Guide For N00bs

Tweet I created this for the team at Engauge but received many requests to share. Hope this gets you started and let me know if you have any questions! See you at SXSW. SXSW 2011 – Interactive 101 View more presentations from Tessa Horehled — Update 3/4/2011: Slideshare has featured my presentation on their How-To [...]

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Klout Perks – The Adjustment Bureau Screening

Tweet I have received my first Klout Perk, along with twenty-nine others in Atlanta (which looks to be consistent quantity-wise across targeted markets). I was sent a tweet by @KloutPerks that led me to a custom branded campaign page on Klout where I could RSVP for the appropriate screening. Klout also included their “Influencer Code [...]

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We’re Online Toddlers: Conditioned To Complain

Tweet A few weeks ago, I received my fitbit. I saw this health startup pitch at TechCrunch50 in San Francisco and a few years later, finally had one of my own. I eagerly unpacked it, examining every piece of packaging as I pulled out my new little bite-sized gadget, excited to try it out. fitbit [...]

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Marketing Books – What’s Worth Your Time

Tweet Back in October, a colleague of mine asked me for recommendations for books on “affiliate marketing, social or interactive media.” I apologize to her because I literally took months to get back to her on this. It’s honestly taken me this long because there are so many mediocre books out there, I wanted to [...]

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