My Best Fit: Leaving Engauge And Adventures Ahead

Tweet Wednesday, March 23 was my last day as an employee of Engauge. It was a friendly parting. In short, it wasn’t the best fit for either one of us. Nothing but happy thoughts. What have I been doing since this separation? Relaxing. Refocusing. It’s been lovely. “Always do what you are afraid to do.” [...]

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CNN Gives SXSW By The Numbers

Tweet This year I volunteered to be an iReporter for CNN at SXSW. The concept was to “demystify” the conference and in my seventh year attending, I felt qualified to help portray this. The hitch? I’m a bit of a video amateur. It’s an area I’ve been dying to get more experience in so I [...]

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Bring The Gold – Happy St Patricks Day

Tweet From another former Super Deluxe’r to you: Brad Neely for the win.

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Best SXSW 2011 Viral Videos

Tweet Below are the top two SXSW 2011 videos I have seen yet. Let me know if you have seen any rivals! South by Southwest Homesick Blues: Amazing SXSW video from Get Satisfaction, inspired by Bob Dylan: How To Be South By South Best (SXSW Video Guide): Hilarity from Alex Blagg courtesy of IFC.com and [...]

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Klout Perks – The Adjustment Bureau Screening

Tweet I have received my first Klout Perk, along with twenty-nine others in Atlanta (which looks to be consistent quantity-wise across targeted markets). I was sent a tweet by @KloutPerks that led me to a custom branded campaign page on Klout where I could RSVP for the appropriate screening. Klout also included their “Influencer Code [...]

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Repurposing Old Content To Encourage User-Generated Content

Tweet This afternoon I stumbled across this brilliant marketing campaign from Sony-BMG promoting Bob Dylan’s “ultimate” collection which was released a few years back. Upon visiting DylanMessaging.com, fans are able to insert their own messages into the “Subterranean Homesick Blues” video and send it to friends. There is also a coordinating Facebook application that replicates [...]

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SXSW Interactive + Music: Here I Come!

Tweet This week I am heading down to Austin, TX for SXSW for both the Interactive and Music portions of the conference and festival. This will be my first year at Interactive and my second year attending Music. Last year I attended Music on behalf of Super Deluxe. We sponsored two events — An official [...]

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Coca-Cola Explores The Virtual World With “Avatar” Commercial

Tweet Wieden+Kennedy produced “Coca-Cola Avatar” which aired during Super Bowl XLIII. From Laughing Squid

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