Tessa Horehled | Strategic Marketer, Community Manager, Brand Strategist, Digital Communications Specialist | ATL / NYC

Drive A Faster Car Needs A Car

Ford Motor Company is currently running a social media-based contest where individuals can submit videos to YouTube, tagging them #fiestamovement, explaining why they should win a 2011 Ford Fiesta. Below I am gracing you with a video application I created for the Ford Fiesta Movement. I was tasked to create a 2-5 minute video explaining why I should win a Ford Fiesta. They will be giving away 100 of them as well as free gas and insurance for six months!

As I’ve mentioned before, I haven’t owned a car in five years (sans two months actually). In Atlanta, this is frankly hell. I am over it. I need a car. Pretty cool extra fact — If they choose me as a winner, I will have to complete “secret missions” one weekend a month which I am guessing will require a little bit of roadtripping! I am not quite sure when they are going to announce the winners but head over to the YouTube page and let me know what you think about my video or tell Ford why you think I should win!

100 Interviews 12Seconds.tv Preview

This morning at SXSW, Derek Overbey of Roost and 100 Interviews grabbed me for one of his 100 interviews he is conducting during a 5-day period over SXSW with people across the social media and technology scene.

Check out a preview clip with Sukhjit via 12Seconds:

I also did a video interview with SXSW yesterday and spoke with them about why I was attending, what tools I was using to navigate the conference and related activities as well as what would make it better in future years.